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branding

Brand Identity: Is It Really Necessary?

When Volkswagen encountered a PR disaster back in 2015, the effect was disastrous. The German car manufacturer was caught sharing incorrect emissions to authorities, which led to an extensive inquiry. Even though they recalled 500,000 vehicles, Volkswagen had a hard time regaining the trust of the people. But Volkswagen wasn’t the only car manufacturer involved

marketing plan concept

Marketing Trends in 2019 for Companies

The year is almost coming to an end, and in no time, we will be welcoming 2020. The year 2019 literally passed by so fast, and for most companies, the end of the year is one of the most critical moments. Most of them usually review their sales and progress by the end of the

closeup of mixed fruits

Five Uses for Oranges That Might Surprise You

Oranges may be good sources of vitamin C, but you’d be surprised to find out that after you’re done eating or drinking them, you can still use what’s left for other purposes. So, chuck lots of oranges in your nally bin and see what other uses oranges are good for. For getting rid of odours in

man holding documents for the compliance audit

How to Prepare Your Organization for a Compliance Audit

Regardless of industry, any organization is bound to undergo compliance audits, and many consider it a necessary evil. The penalties are costly when violations are discovered and, if your company is not in compliance with certain regulations, your reputation is at stake. And, though they do forewarn you, the inspection can take place at any

Visual Merchandising ,modern shop

Stepping up Your Retail Displays: How to Drive Sales With Visual Merchandising

If you’re a retail store owner or manager, you’re always on the lookout for ways to drive product sales. And in this area, good visual merchandising is crucial – not only do people process loads of visual information, it can have a strong and immediate impact on their reactions, and therefore their impulse decisions. Brick-and-mortar

Girl having her dental check up

Ways to Make Your Dental Practice Child-friendly

A dentist is one of the first people many kids learn to fear. The thought of going to the dentist’s office can elicit difficult responses such as tantrums and crying fits. Parents have to try very hard to ease their children into visiting doctors. To make the whole process easier for your clients and their

recycling

Business of Recycling: Good Reasons for Companies to Keep It Up

Nowadays, we are becoming more aware of how our actions impact the environment. We’re recently finding out that every move we make can possibly leave a negative effect on nature. This especially applies to those in the field of business. From this realization, we started creating innovations that would reduce our carbon footprint. One of

Business meeting

5 Departments That You Might Need Help with When Running a Business

Coming up with an idea for a business might urge you to take on the venture by yourself. However, you will need all the help you can get if you want to start a successful company. You might be behind the making of a groundbreaking product but running a business requires you to create a

online courses on the laptop

Continue Learning: Picking the Right Online Course for You

Knowledge is power, and to gain that knowledge, you need to sit down and do some learning. Much of our education is done in our earlier years, but continued learning has become a popular option for those who want to expand their skills or change careers. But with the many online courses out there, it

welding big pipe

Types of Welds Used in Pipe Fabrication

Virtually all machines nowadays feature a pipe or two to convey different elements and join various components. Venturing into the pipe fabrication industry could be a profitable venture. This is, however, only the case for fabricators who also invest in the best quality machines. Before settling on your ideal machines, you should choose whether you

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